Social media makes everyone color-blind but are we all tone-deaf to begin with?
Image from Drunk Tank Pink by Adam Alter.
With the use of avatars, social technology is like a cloaking device. No one can see the skin color, tone, or facial features of the actual people they interact with online. But offline—we’re all tone-deaf anyway.
Cover the facial features of the three faces above leaving only the foreheads. You’ll see that the skin tone is the same for each face. At first glance our eyes tell us that each face is the same color but then our minds deceive us on that point by doing what it does best—it creates illusions.
Social media has awesome power to create opportunity as well as mayhem but the ability to make everyone colorblind is its true color.